Privacy policy
At H4 London, we are committed to protecting your personal information and your right to privacy. This policy explains what information we collect, how we use it, and your rights regarding your data.
Information We Collect
We collect information you provide directly when placing an order, creating an account, or contacting us — including your name, email address, postal address, phone number, and payment details.
We also automatically collect technical information when you visit our website, including your IP address, browser type, device information, and browsing behaviour through cookies and similar technologies.
How We Use Your Information
We use your personal data to process and fulfil your orders, send order confirmations and shipping updates, and provide customer support.
With your consent, we may send marketing communications about new collections, promotions, and events. You can unsubscribe at any time by clicking the link in any email or by contacting us directly.
We also use data to improve our website, analyse customer behaviour, and ensure the security of our platform.
Sharing Your Information
We share your data only with trusted third parties necessary to operate our business — including payment processors, courier services, and our e-commerce platform (Shopify). These parties are only permitted to use your data for the specific purpose of providing their service to us.
We do not sell, rent, or trade your personal data to any third party for their own marketing purposes.
Data Retention
We retain your personal data for as long as necessary to provide our services and comply with our legal obligations. Order records are typically retained for 7 years for accounting and legal purposes.
Your Rights
Under UK GDPR, you have the right to access, correct, or delete your personal data. You also have the right to restrict or object to processing, and the right to data portability.
To exercise any of these rights, please contact us at info@h4london.com. We will respond within 30 days.
Cookies
We use cookies to personalise your shopping experience, remember your preferences, and analyse website traffic. You can manage your cookie preferences through your browser settings or through our cookie consent banner.
Contact
If you have any questions about this privacy policy, please contact us at info@h4london.com.
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